Content creation at webentity combines search intelligence, AI writing, and your brand knowledge in a pipeline that runs without you having to manage it. The content engine is part of the Managed plan.
Step 1: Topic research
AI agents analyze search data to find relevant topics: questions your potential customers are searching for, keywords your competitors are ranking for, and content gaps your site hasn't addressed. We also monitor trending topics in your industry.
Step 2: Research and sourcing
For each piece, agents gather relevant data, statistics, and context from reputable sources. This is what separates webentity content from generic AI output: it's grounded in real information, not hallucinated facts.
Step 3: Writing
AI generates a full draft following your design system, your Content-DNA, and editorial guidelines. The format depends on the content type: blog posts follow a structured long-form format, FAQ entries are concise and question-focused, landing pages follow conversion-oriented templates.
Step 4: Refreshing existing content
Content is not written once and forgotten. Existing pages and posts get updated to current SEO and GEO standards as best practices and search algorithms change.
Step 5: Publishing
Content publishes automatically to your site. The engine runs proactively and you can review everything that goes live.
Content types we create
- Blog posts (researched, long-form, with citations)
- FAQ entries (structured for FAQPage schema)
- Glossary pages (great for DefinedTerm schema and topical authority)
- Landing pages (for specific products, services, or search intents)