Your website stays live and fully functional. You don't lose anything that was built during setup or in previous months.
What you keep
- Your complete website, live and accessible
- The Git repository with all source code
- All content (blog posts, pages, schema markup) — already deployed
- Your domain (you always own this)
- All search engine rankings earned so far
What stops
- No new blog posts or content creation
- No SEO monitoring or rank tracking
- No chat-based content updates
- No technical maintenance or Core Web Vitals optimization
Over time, rankings may gradually decline without active content and monitoring — but nothing disappears overnight.
Your options
- Pause and return. Come back when it makes sense. We pick up where we left off.
- Self-host. Take the repository and host it yourself. The code is standard Next.js — any developer can maintain it.
- Switch to Build. If Grow is too much, downgrade to Build (€149/mo) to keep the basics running.
The setup fee is a one-time investment
The initial build (setup fee) is yours forever. It's not a subscription. The monthly plan is for ongoing content, monitoring, and growth. You can always stop that and still have a solid website.